Case study · Facebook & Google Ads

Monika Electronics, a local shop that shows up online.

Social and paid ads for a local electronics retailer in Bankura — Facebook & Google Ads plus proper tracking that took Facebook Page views from near-zero to 400,000+ in 90 days.

Client
Monika Electronics
Industry
Retail · Local business
Services
Facebook & Google Ads · Social media · Tracking setup
Year
2025
Visit live site
facebook.com/monikaelectronicsjunbedia
Monika Electronics — live site
The challenge

A trusted local shop, invisible online.

Monika Electronics is a well-known electronics retailer in Bankura — but online, almost nobody could find them. Their Facebook Page sat quiet, there were no ad campaigns running, and nothing was being measured, so there was no way to turn nearby demand into calls and messages.

Our approach

Show up locally, then measure everything.

We took over their social presence and ran locally-targeted Facebook and Google Ads aimed at nearby shoppers, paired with a steady drip of Page content. Just as important, we set up proper measurement — Meta Pixel, GA4, Google Ads conversion tracking, Google Tag Manager, and Microsoft Clarity — so every rupee of ad spend could be tied to real results.

The result

Monika Electronics, live.

Monika Electronics — live site
What we delivered

Built end to end.

01

Facebook & Google Ads

Locally-targeted campaigns aimed at nearby shoppers ready to buy.

02

Social media management

A consistent, on-brand Page that builds trust and reach.

03

Full tracking setup

Meta Pixel, GA4, Google Ads conversions, GTM, and Microsoft Clarity.

04

Measured, not guessed

Every campaign tied to views, interactions, and messages — real numbers.

Outcomes

Measurable, where it counts.

413,410
Facebook Page views (90 days)
↑100%
Views vs previous period
565
Post & Page interactions
Live
Pixel · GA4 · conversions

What we built it on

Stack
Meta AdsGoogle AdsMeta PixelGoogle Analytics 4Google Tag ManagerMicrosoft Clarity

“For the first time, people around Bankura find us on Facebook first — and message us before they even visit the shop.”

Owner
Monika Electronics
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